Free-Dee - community portal, eshop

­­­­period - summer 2007
­client - Dr. Abe
link - www.free-dee.cz

Objective

With an unusual product - wall stickers for teenagers - Dr. Abe has set itself the objective to promote and sell it on the Czech market, for which they wanted to use eshop and build an online community around it.

Solution

The basis of the whole solution was our Defactory Platform, which thanks to its modularity allows the composition of range of functionalities into one coherent application. There were combined packages Defactory eShop and Defactory Community Portal, while there was established eshop with community features.

In addition to the basic eshop's functionalities, the project provides to its visitors the possibility to register a user account, use of discussions, polls and competitions to raise up the active interest of visitors.

An important part of this portal is advertising. Administration interface thus provides an easy management of banners.

Result

The community portal Free-Dee promotes the sale of wall stickers through the eshop and developed around a community of teenagers acknowledging hip-hop culture.